Friday 27 March 2015

What is Next for Digital Magazine Publishing?

The digital world is busy with readers coming and going. Now everyone is going digital. And it seems that the digital reading experience is no longer new since the spring up of digital publishing software.

It is a practical exercise to create a magazine (http://www.flipbuilder.com/create-flippable-magazine.html) which can represent your brand, services, products and culture. But remember to keep yourself up to date. The digital magazines now not only own the value of its brand, but also can deliver the unique value distinct from that brand.



So, what’s next? Every magazine publisher wants to know the answer. Nobel Prize-winning physicist Niels Bohr once said, prediction is very difficult, especially if it is about the future. For publishers, they care more about what’s next after digital magazine publishing. It is not about the future, but how to make preparation for whatever comes next.

iPhone 6, which is better in every way, stands for the arrival of mobile intelligent era. What’s more, Google announced, “Starting April 21, we will be expanding our use of mobile- friendliness as a ranking signal.” As a result, mobile reading experience is drawing more and more attention. Besides, the high quality digital magazine will engage on a memorable level. We all know that it is easy to convert PDF to digital magazine with the right magazine publishing software (http://www.flipbuilder.com/free-magazine-publish-tool.html ). But you may fail with replica of a printed magazine. It is important to create differentiated experiential value that is distinct from the product or service. Maybe is what we call the culture in a magazine.

That is my answer of what’s next. But it is not enough. It is more important to know how to prepare us for it.

We can change ourselves for the social development. For the high quality content and better reading experience, you can use images and videos to deliver more information. View the Money & Politics magazine below, powered by Flip PDF, see how it enriches the content with interactive elements. It engages and delights the readers with videos, animations and images. And for the distinguished value, we can grasp it from the videos and background.



Or if you want to improve the text heavily pages reading experience without complicated operations, it is a great idea to apply an assistant to read for you. When it comes to the mobile reading experience, you firstly should create the mobile version of your digital magazine or make your magazine available to access with mobile devices. It is not difficult to achieve with the leading digital publishing software.

Do not forget the core feature of magazines. There are ads in your digital magazine. Good magazine publishing software will let you add links to the advertisers’ site.

Time waits for no man. The digital world changes day by day. Therefore, from now on, change your digital magazine to face the changeable future.