The digital world
is busy with readers coming and going. Now everyone is going digital. And it
seems that the digital reading experience is no longer new since the spring up
of digital publishing software.
It is a practical exercise
to create a magazine (http://www.flipbuilder.com/create-flippable-magazine.html)
which can represent your brand, services, products and culture. But remember to
keep yourself up to date. The digital magazines now not only own the value of
its brand, but also can deliver the unique value distinct from that brand.
So, what’s next?
Every magazine publisher wants to know the answer. Nobel Prize-winning physicist
Niels Bohr once said, prediction is very difficult, especially if it is about
the future. For publishers, they care more about what’s next after digital
magazine publishing. It is not about the future, but how to make preparation
for whatever comes next.
iPhone 6, which is
better in every way, stands for the arrival of mobile intelligent era. What’s
more, Google announced, “Starting April 21, we will be expanding our use of
mobile- friendliness as a ranking signal.” As a result, mobile reading experience
is drawing more and more attention. Besides, the high quality digital magazine
will engage on a memorable level. We all know that it is easy to convert PDF to
digital magazine with the right magazine publishing software (http://www.flipbuilder.com/free-magazine-publish-tool.html
). But you may fail with replica of a printed magazine. It is important to
create differentiated experiential value that is distinct from the product or
service. Maybe is what we call the culture in a magazine.
That is my answer
of what’s next. But it is not enough. It is more important to know how to
prepare us for it.
We can change ourselves
for the social development. For the high quality content and better reading experience,
you can use images and videos to deliver more information. View the Money &
Politics magazine below, powered by Flip PDF, see how it enriches the content
with interactive elements. It engages and delights the readers with videos,
animations and images. And for the distinguished value, we can grasp it from
the videos and background.
Or if you want to
improve the text heavily pages reading experience without complicated
operations, it is a great idea to apply an assistant to read for you. When it
comes to the mobile reading experience, you firstly should create the mobile
version of your digital magazine or make your magazine available to access with
mobile devices. It is not difficult to achieve with the leading digital
publishing software.
Do not forget the
core feature of magazines. There are ads in your digital magazine. Good magazine
publishing software will let you add links to the advertisers’ site.
Time waits for no
man. The digital world changes day by day. Therefore, from now on, change your digital
magazine to face the changeable future.